Marketing Executive (Full-Time, In-House – London, Victoria)
Salary: £30,000 – £40,000 (depending on experience)
Start date: ASAP
Location: Victoria, London (in-office role)
MotivatePT is on a mission to help women over 30 feel stronger, healthier, and more confident through personal training, wellness, and mindset. We’re now looking for a Marketing Executive to join our growing team — someone who’s ready to help us take our marketing to the next level and make a real impact.
About the role
This is a hands-on, creative, and analytical role for a marketing professional who thrives in a fast-paced startup or scale-up environment. You’ll be responsible for bringing our brand to life across digital channels — creating engaging, data-driven content that inspires women and drives measurable growth.
You’ll work across multiple touchpoints — social, podcast, email, and content — helping to build a consistent and powerful presence for MotivatePT.
While we recognise that marketing is a broad discipline, you must already demonstrate excellence in at least one or two of the areas below. You shouldn’t be at a basic level across everything — for example, you might be an expert at growing an Instagram profile and writing blogs but keen to roll up your sleeves and learn quickly across the others.
Key responsibilities
- Lead content creation and deployment across at least two social media platforms (Instagram, TikTok, or YouTube).
- Manage and curate our podcast Superwoman Isn’t Real, including content planning, scheduling, and promotion.
- Create and edit both short-form and long-form videos for social and digital use.
- Manage and grow our online audience through consistent posting, storytelling, and engagement.
- Deliver weekly blogs aligned with SEO best practices and our brand tone of voice.
- Manage email marketing campaigns through Klaviyo, including newsletters, segmentation, and performance tracking.
- Analyse and report on content performance to drive growth, engagement, and retention.
About you
- 3+ years of marketing experience (preferably in a startup or scale-up).
- Proven success growing a brand’s social media following and engagement — must be able to show measurable results in your portfolio.
- Strong creative eye with video editing experience (short and long form).
- Excellent written and verbal communication skills with the ability to match our brand tone for women 35+.
- Experience using Klaviyo or similar email marketing tools.
- Understanding of SEO and blog strategy.
- A self-starter who can juggle multiple projects, thrives on creativity, and wants to grow with the business.
- Passion for the wellness, fitness, and women’s health space — ideally with examples of related work or personal interest.
How to apply
You must share your CV and portfolio if you apply to this role.
Your portfolio must include:
- Clear examples of your work (posts, campaigns, emails, blogs, or videos).
- The exact role you played in the creation (solo, part of a team, or managing accounts).
- Measurable results where possible (growth rates, engagement stats, reach, etc.).
Include your notice period and desired start date in your email.
What we offer
- A chance to make your mark in a growing female-led wellness brand.
- Fun, creative role in fast growing industry
- Creative freedom and responsibility from day one.
- Supportive, dynamic team environment.
- Free coffee, tea and events in the office
- Group personal training weekly on us
- Hybrid exposure to both digital marketing and brand storytelling.
- Competitive salary based on experience (£30,000 – £40,000).
